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MARCH 25, 2010 - TOWNE CENTER WEST BREAKING GROUND

For Immediate Release

Richmond, Virginia – March 25, 2010 – The Breeden Company announces the beginning of the second phase, including Plaza Azteca and Blue Ridge Mountain Sports, to the already thriving Towne Center West mixed-use project in Short Pump.

Both Blue Ridge Mountain Sports and Plaza Azteca, coming fall 2010, have committed to the project. Founded in 1972, Blue Ridge Mountain Sport’s 12 other locations serve as the outfitter for the Blue Ridge Mountains from New Jersey to Virginia and Tennessee. Plaza Azteca also boasts 12 existing locations, and serves a delicious blend of authentic Mexican cuisines. “We are pleased to welcome Blue Ridge Mountain Sports and Plaza Azteca to Towne Center West” Ramon W. Breeden, Jr., company founder and chairman of the board, “This growth is a dynamic addition to the town center, offers vitality to Richmond and is a promising sign of economic recovery.”

Towne Center West, ideally situated next to Short Pump Mall and on Broad Street, features a vibrant live, shop/dine/stay atmosphere. The center already comprises Richmond’s newest upscale 254 room hotel, a Hilton Hotel and Spa with a Don Shula’s American Steak House and Reflections, a 422 unit apartment community. Phase One also includes a variety of tenants including Asian and tapas restaurants, shopping, services for personal pampering, and a worldclass child care center.

The Towne Center West project is approximately 42 acres and is comprised of a mix of outparcels for lease and sale, as well as shopping centers.

About The Breeden Company
For nearly half a century, The Breeden Company has built a solid reputation in the residential, multi-family, commercial and resort development industries. The company has developed, built and operated over 4,200 apartments with an additional 400 units under construction, two million square feet of commercial shopping center and office space with an additional 60,000 feet under construction, and 1,700 residential homes. The organization’s diverse business model and successful track record has made The Breeden Company a leader in the real estate industry. For more information on leasing contact Brenda Martin at 804.364.1006.